Dr Dheeraj Sharma

Tagline:Researcher in Management Studies and Director at IIM Rohtak

Haryana, India

personal photo of Dr Dheeraj Sharma

About Me

Prof. Dheeraj Sharma is the Director of the Indian Institute of Management Rohtak (IIM Rohtak) and a Professor at the Indian Institute of Management Ahmedabad (IIM Ahmedabad). With a strong international academic presence, he has taught and presented research at leading educational institutions across North America, Europe, and Asia.

Prof. Sharma holds a Ph.D. in Marketing with a double minor in Psychology and Quantitative Analysis from Louisiana Tech University, USA. His primary research focuses on understanding and enhancing relationships in the business domain, covering areas such as workforce motivation, behavioral channel theory, international marketing strategy, brand management, social media dynamics, personal selling, and business ethics.

He has served as Associate Editor for the Journal of Marketing Channels and as Editor for the Academy of Marketing Science Proceedings and Cultural Perspectives. Prof. Sharma is also a recognized member of Who’s Who of American Professionals and an active contributor to professional bodies including the Academy of Marketing Science, American Marketing Association, and the National Conference of Sales Management.

Education

  • Ph.D

    from: 2003, until: 2007

    Field of study:Marketing & StrategySchool:Louisiana State UniversityLocation:USA

  • MBA

    from: 2001, until: 2003

    Field of study:Master of Business AdministrationSchool:University of Louisiana at LafayetteLocation:USA

  • B.Com

    from: 1997, until: 2000

    Field of study:CommerceSchool:University of DelhiLocation:India

Publications

  • Global: A South-Asian Perspective

    BookPublisher:Cengage Learning IndiaDate:2017
    Authors:
    Mike W. PengDheeraj Sharma
  • Swinging the Mandate: Developing and Managing a Winning Campaign

    BookPublisher:Penguin Random House India Pvt. LtdDate:2016
    Authors:
    Dheeraj SharmaNarayan Singh Rao
  • Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference

    BookPublisher:SpringerDate:2015
    Authors:
  • Cultural Perspectives in a Global Marketplace: Proceedings of the 2010 Cultural Perspectives in Marketing Conference

    BookPublisher:SpringerDate:2015
    Authors:
  • Consumer Behavior: A Managerial Perspective

    BookPublisher:Cengage Learning IndiaDate:2015
    Authors:
    Dheeraj SharmaJagdish ShethBanwari Mittal
  • Leadership Lessons from the Military

    BookPublisher:SAGE Publications India Pvt LtdDate:2014
    Authors:
    Dheeraj Sharma
  • B2B Marketing: A South-Asian Perspective

    BookPublisher:Cengage Learning IndiaDate:2014
    Authors:
    Michael D. HuttDheeraj SharmaThomas W. Speh
  • MKTG: Principles of Marketing (A South-Asian Perspective)

    BookPublisher:Cengage Learning IndiaDate:2012
    Authors:
    Charles W. LambJoseph F. HairDheeraj Sharma